A Strategy for the Management of Digital Information Products formatIsbn:Softcover - 9783838698489 René -- Technology Transfer and

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A Strategy for the Management of Digital Information Products formatIsbn:Softcover - 9783838698489 René -- Technology Transfer andInhaltsangabe: Abstract: Information companies are sociotechnological, targeted and open systems with at least one strategic business unit (SBU) that sells or rents (digital) information products. Operational activities are carried out in business units. Strategies define the broad directions for the system and for its subsystems. Visions are the targets of strategies, and specific, measurable, achievable, result oriented and time based (SMART)