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Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life African Literary Biography power and the history ofISBN 13: 9780062388421 Publisher: HarperCollins Publication date: 01 26 2021 Pages: 384 Sales rank: 117,987 Product dimensions: 5. 90(w) x 8. 90(h) x 0. 70(d) HOW DOES MAGIC HAPPEN? The Ogilvy advertising legendone of the leading minds in the world of branding (NPR)explores the art and science of conjuring irresistible products and ideas."Sutherland, the legendary Vice Chairman of Ogilvy, uses his decades of experience to dissect human spending